A poster made in Adobe InDesign for a media kit project about my client, Detroit Dog Rescue, for my Public Relations Writing class at Oakland University. Link to project PDF below.
An advertising campaign done for my client, Aerie, for my Introduction to Advertising course at Oakland University. It consists of a SWOT analysis, advertising objectives, target audience analysis, creative strategy, creative concepts, media strategy and other forms of IMC. The campaign is linked below.
Alayna Kelty